Meta AI

Our take

The pitch here is personalization through your existing Meta data, which is either the main selling point or the main red flag depending on how you feel about that company holding more of your behavior. Functionally it reads as a competent generalist assistant, not a category leader.

About Meta AI

Meta AI is your personal AI assistant—connected to the world, but rooted in yours. Get answers, recommendations, and inspiration you can actually use.

• Get creative: Create and edit images with Meta AI’s newest image generation capabilities. Use presets inspired by trending styles or easily create your own. Easily edit photos just by sketching on them or asking Meta AI to make specific changes.

• Richer responses: Meta AI taps into what people are sharing and talking about across Instagram, Facebook, and Threads.

• Shop smarter: Describe what you’re looking for or snap a photo to find inspiration. Meta AI picks up on the creators you follow and the brands you love to surface recommendations that reflect your style.

• Discover local spots: Ask for restaurant recommendations, things to do, or where to go this weekend. Meta AI draws from real reviews, posts, and what’s trending to surface suggestions—with ratings, photos, and details.

• Get answers from any photo, video, doc, or file: Snap a pic for instant help. Upload docs, PDFs, or spreadsheets for summaries, comparisons, or analysis. Send multiple files and Meta AI works through them together.

• Think through the hard stuff: Whether it’s a big decision or a quick question, Meta AI helps you think it through. Turn on Thinking to reason step by step through complex questions.

• Chat privately: Start an Incognito Chat with Meta AI for a private, temporary conversation that only you can see.

• Get creative: Create and share vibes-immersive Al videos starring you, your friends, or anything you can imagine.

• Talk it out: Chat with Meta AI through voice or text. Voice conversations are faster and more natural, with support for 13 languages. Get real-time answers on anything you see with live AI.

• Go hands-free: Pair your AI glasses for personal assistance as you go about your day. The Meta AI app is the required companion app for managing your AI glasses from Meta, importing and sharing media, and more.

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